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L'évaluation de la compétence de communication dans la négociation commerciale face-à-face

Ruxandra Constantinescu-Ștefănel

Pages 70–75

Licence © 2001 the authors · CC BY 4.0

Abstract

Teaching face-to-face business negotiation means, on the one hand, transmitting structures specific to this discourse genre, and, on the other hand, conveying the typical behaviour in this situation of communication. Hence, evaluation must check that both these skills have been acquired. The article describes a case where both summative and normative evaluations were applied. The former was done by simulations and its main criteria were adequacy to the situation of communication and the success of communication. The latter was carried out on the transcripts of these simulations and its criteria were adaptation to the parameters of the situation of communication and the level of the elements composing the situation of communication.

Keywords —

business negotiation · simulation · summative evaluation · normative evaluation · communication skills
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Cite this article

Constantinescu-Ștefănel, R. (2001). L'évaluation de la compétence de communication dans la négociation commerciale face-à-face. Dialogos, 04, 70–75.

Constantinescu-Ștefănel, Ruxandra. “L'évaluation de la compétence de communication dans la négociation commerciale face-à-face.” Dialogos, vol. 04, 2001, pp. 70–75.

Constantinescu-Ștefănel, Ruxandra. 2001. “L'évaluation de la compétence de communication dans la négociation commerciale face-à-face.” Dialogos 04: 70–75.

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  author  = {Constantinescu-Ștefănel, Ruxandra},
  title   = {L'évaluation de la compétence de communication dans la négociation commerciale face-à-face},
  journal = {Dialogos},
  year    = {2001},
  volume  = {04},
  pages   = {70--75}
}
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